DS Penske is a Formula E racing team known for innovation and competitive excellence. They feature top-tier drivers and cutting-edge electric vehicle tech.
Passport Playbook
Race Updates
Motorsport fans want timely updates; broadcast notifications ensure they stay informed.
Event Reminders
Notify fans of upcoming races or events through push notifications.
Driver Highlights
Keep fans engaged by promoting major driver achievements.
Geo-targeted Announcements
Use geo notifications for local race promotions and nearby fan events.
Push Examples
DS Penske
Maximilian Günther joins DS Penske for Season 11!
DS Penske
Ready for Season 11? Meet our new driver lineup!
DS Penske
Stay tuned for every twist and turn with DS Penske Formula E team
DS Penske
Experience the thrill of Formula E with DS Penske Racing
Pass Holder Incentives
✅ Race Day Alerts. Receive notifications for race days and major motorsport events.
✅ Driver Highlights. Get updates on your favorite drivers’ achievements and standings.
✅ Event Reminders. Be informed of upcoming races and team events.
✅ Local Race Promotions. Find race-related events happening nearby.
Activation Channels
💻 Website Pop-Ups
#️⃣ Social Media Posts & Bio
📧 Email Campaigns
🏪 In-Store QR Codes