Starbucks is a global coffeehouse chain known for its premium coffee, teas, and handcrafted beverages served in a welcoming environment.
Passport Playbook
Seasonal Launch Awareness
Limited-time drinks drive customer interest, but awareness is often delayed. Passport’s broadcast notifications ensure fans know about seasonal offerings instantly.
Boost Morning Traffic
Morning rush can be inconsistent. Scheduled push notifications remind users of coffee specials before peak hours.
Localized Promos
Store-specific promotions can go unnoticed. Geo-push notifications drive traffic to nearby Starbucks with real-time offers.
Flash Deal Alerts
Seasonal discounts are often missed by customers. Broadcast notifications alert users to flash deals, boosting same-day engagement.
Push Examples
Starbucks
New seasonal flavors are here! Cozy up with a Pumpkin Spice Latte today
Starbucks
Need a pick-me-up? Order ahead on the app and skip the line
Starbucks
Good morning starts with Starbucks! Grab your coffee on the go ☕️
Starbucks
Happy Hour Alert! Get 50% off your favorite drinks from 2-5 PM today
Pass Holder Incentives
✅Exclusive Drink Updates: Be the first to know about new seasonal drinks and flavors.
✅Flash Deal Alerts: Get limited-time discounts and special offers only for pass holders.
✅Daily Morning Reminders: Start your day with a notification for Starbucks coffee deals.
✅Local Store Promos: Receive instant updates on offers available at nearby Starbucks locations.
Activation Channels
🏪 In-Store QR Codes
🧾 Menus & Receipts
✉ Email & SMS Campaigns
📱 Social Media