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Boyz II Men

OVERVIEW

Boyz II Men, the legendary American R&B group, has captivated audiences worldwide with their smooth harmonies and timeless ballads, defining an era of soulful music with hip-hop and R&B music coverage.

BREAKDOWN

  • Content: This push notification promotes their new holiday track "It’s Christmas Time (In Cleveland Heights)" featuring Jason and Travis Kelce, inviting fans to listen on Apple Music. It’s a festive message meant to boost streaming of their latest collaboration and showcase how artists can reach your audience instantly.

  • Copy: Warm and celebratory, combining holiday cheer with familiar guest stars to spark interest.

TAKEAWAYS