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Comic-Con International

OVERVIEW

San Diego Comic-Con is an annual multi-genre entertainment and comic convention held in San Diego, California, renowned for its comprehensive celebration of pop culture, including comics, films, television, and gaming, and features Pop Culture Hero Coalition events at Comic-Con.

BREAKDOWN

  • Content: This push notification informs press contacts that applications are now open for the upcoming Comic-Con, as well as other upcoming pop culture events, with a link to apply and a clear deadline.

  • Copy: The tone is direct and informational, emphasizing urgency with words like "now OPEN!" and highlighting the deadline for action.

TAKEAWAYS

  • Use clear deadlines to drive urgency in your notifications.

  • Highlight key actions ("Apply Now") in bold or excited tones to grab attention, especially for leading pop culture and gaming events.