EdApp

OVERVIEW

EdApp is a mobile-first LMS designed for modern learning habits, delivering engaging micro-lessons that are accessible anytime, anywhere.

BREAKDOWN

• Content: This notification reminds users to complete the “How to be a Passionate Leader” course before the 6th of October, reinforcing a deadline.

• Copy: The message is polite and urgent, with a subtle nudge to stay on track. Using the course title grabs the user’s attention and reinforces relevance.

• Timing: Sent at 9:43 AM—an ideal time to catch users early in their day, making it easier to prioritize task completion and highlighting the importance of timing for push notifications. Additionally, considering optimal timing for push notifications can further enhance engagement.

TAKEAWAYS

• Use deadlines to create urgency. Mentioning a specific date helps motivate users to act sooner, as does determining the best time to send push notifications.

• Send reminders early in the day by following best practices for timing push notifications. Morning nudges help learners incorporate lessons into their schedule.

• Reinforce course relevance in notifications. Including the course title reminds users why it's important to complete, while also employing strategies for maximizing push notification engagement.