Features

Pricing

Explore

Unblocked For

Resources

Get Started

JD Sports

OVERVIEW

JD Sports is a major player in the sports fashion industry, offering a wide range of activewear and sneakers from top brands like Nike and adidas, staying aligned with sportswear fashion trends. Join the Unblocked Brands community to learn more and connect with like-minded innovators. Their audience is young, trendy, and always on the lookout for the latest in streetwear and athletic gear, including activewear trends for Autumn/Winter 2024. Explore how brands use Passport to connect with their audiences more effectively.

BREAKDOWN

  • Content: A sale notification highlighting a price drop on New Balance 327 sneakers from $159 to $134, complete with emojis to add excitement, aligning with 2024 activewear trends. For examples of similar notifications, explore our Push Library.

  • Copy: The tone is casual, energetic, and playful, using emojis (💸🎉🏃♂️) to boost engagement and create urgency. The rhetorical question ("Are you going to skip on this!?") adds a personal challenge.

  • Timing: Sent at 1:06 PM, right after lunch—ideal for catching users during a mid-day break.

TAKEAWAYS

  • Use conversational copy to build a connection and prompt action (e.g., "Are you going to skip on this!?").

  • Timing matters—early afternoon can capture attention when users are likely browsing their phones, especially as trends like blending luxury and activewear continue to rise. Learn more about effective notification strategies on the Unblocked Brands blog.

  • Emojis can inject energy and highlight urgency without overloading the message, reflecting the growing popularity of luxury athleisure trends. For more tips on crafting engaging notifications, visit our Curated Learnings.