McDonald's

OVERVIEW

McDonald's is the world’s largest fast-food chain, offering a variety of quick-service meals to millions of customers globally. Learn more about how brands engage their audiences on the Unblocked Brands homepage. Known for its iconic burgers and fries, McDonald's frequently uses digital platforms to engage its customers with promotions and deals, as highlighted in this comprehensive guide to digital engagement. The use of emojis (👋🥰) adds a welcoming and warm tone. Explore how brands use Passport to connect with their audiences in innovative ways.

BREAKDOWN

• Content: Known for its iconic burgers and fries, McDonald's frequently uses digital platforms to engage its customers with promotions and deals. Explore more examples of effective notifications in our Push Library.

• Copy: The tone is casual and upbeat, using conversational language ("Hey there!") to create a personal touch and a sense of urgency ("Don’t miss out"), which are effective digital customer engagement strategies.

TAKEAWAYS

• Use a warm, conversational tone to build rapport and encourage user engagement. Join the Unblocked Brands community to discover more strategies for user engagement, as explained in this overview of digital customer engagement.

• Emojis can make the message feel more personal and inviting, helping to increase click-through rates.

• Sending a gentle reminder to users to take action on the next step of the user journey is a great way to entice people to sign up. Check out our Curated Learnings for more expert insights and strategies, as it aligns with the importance and strategies of digital engagement.