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Steven Bartlett

OVERVIEW:
Steven Bartlett is a British entrepreneur, author, and podcaster best known for The Diary of a CEO, where he explores meaningful topics with diverse, high-profile guests.

BREAKDOWN:

  • Content: This push notification highlights an episode featuring guest James, tackling the introspective topic of “endings,” intended to spark curiosity and invite reflection.

  • Copy: Reflective and thought-provoking, nudging the audience to explore a deep and often-avoided subject.

TAKEAWAYS:

  • Focus on unique or under-discussed topics to capture attention and resonate with a thoughtful audience.

  • Reinforce familiarity by featuring returning guests, creating a sense of continuity.

  • Use direct links to simplify access, boosting click-through rates and engagement.