Dick Clark Productions
OVERVIEW:
Dick Clark Productions is a leading entertainment company known for producing major music and award shows, including the Academy of Country Music Awards (ACM Awards). This notification promotes a replay of the 59th ACM Awards, allowing fans to relive the event or catch up on what they missed.
BREAKDOWN:
Content: This push highlights the 59th ACM Awards as “Country Music’s Party of the Year” and encourages users to stream it on Prime Video.
Copy: The language is upbeat and celebratory, with phrases like “a night to remember” and emojis that capture the excitement of the event.
TAKEAWAYS:
Frame replays as “can’t-miss” moments to keep fans engaged even after the live event.
Descriptive phrases like “Party of the Year” give the event a fun, exclusive feel that boosts replay appeal.
Emojis and casual language work well for event notifications, adding energy and catching attention in crowded notification feeds.